The Federal Regulatory Energy Commission (FERC) has officially permitted the usage of Google Energy as a utility. The internet search giant can now sell energy, but unlike other electricity providers, Google wants to go carbon neutral. The company plans to focus on building numerous solar panels and fuel cells to power its own infrastructure (which partially it already does), while whatever it generates extra, can be sold to the consumers. Not bad an idea.
As per the FERC application approval, “Google Energy is a wholly-owned subsidiary of Google, Inc. (Google), a technology company focused on web-based services. Google Energy states that it was formed to identify and develop opportunities to contain and manage the cost of energy for Google. Google Energy states that it intends to act as a power marketer, purchasing electricity and reselling it to wholesale customers.”