Disposal of chocolate boxes couldn’t have been easier and more environmental-friendly! Marks and Spencer had been working on a material called ‘plantic’ with which they wanted to make chocolate trays. Plantic, which is made of starch and 100% compostable is now being used for their complete collection of ‘Swiss Chocolate Assortment’ paving the way to a new era of responsible food packaging.
The ‘plantic’ tray when discarded can either be placed on the compost heap to breakdown in about three weeks, or can be held under running water to dissolve away. Apart from the tray, the packaging includes a cardboard box covered by a plastic film made of PP, with a grease-proof paper that is placed on top, all of which can be recycled.
Helene Roberts [Marks and Spencer's head of packaging] states,” We want to make sure the packaging we use can be easily recycled or composted – this is not only better for the environment but also for our customers who can now enjoy a box of guilt-free chocolates – they just have to resist eating them all at once.”